Sustainability in Fashion

Sustainability is a rising trend in a lot of different industries, with the fashion industry being no exception. In the UK, most companies are required to measure their progress against environmental, social, and governance (ESGs) goals. Essentially, they are subject to investigations that measure the extent to which these companies adhere to these goals. Sustainability has been a huge issue in the fashion industry, which is singlehandedly responsible for nearly between 4 to 10% of annual global greenhouse gas emissions. Like any other company, fashion brands are more eager than ever to contribute to a sustainable future.

Besides reducing greenhouse gas emissions and working towards carbon neutrality, these companies are placing a greater emphasis on the workers producing the clothes as well by providing them with real livable wages and having them work in safer environments. 


Tragedies like Primark’s factory in Bangladesh collapsing should be a regular occurrence, and companies now are opting to ensure that unsafe factories are gradually improved. This is now visible as the new International Accord, signed by large companies like Adidas and Carrefour.

Vintage clothing is also becoming increasingly popular. There are plenty of online communities offering vintage clothing at discount prices, especially in the UK through retailers like Depop. I’ve noticed this is a relatively new trend amongst international students in the UK. 


In countries like Japan or the USA, vintage clothing has been a major part of the clothing industry, especially boutiques offering rare brands and prized collector’s pieces, often referred to as “grails”. Thrift stores are quite commonplace and even offer student discounts now. Some brands even prefer that you buy pre-owned clothes, like Patagonia!




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